No Decision In Business Provides Greater Potential

Successful Innovation Has Consistently Proved To Be Fluid And Flexible, Fast And Furious - That Is, Passionate.

No Talent In Management Is Worth More Than The Ability To Master Facts-not Just Any Facts, But The Ones That Provide The Best Answers.

Management Is A Far More Homely Business Than Its Would Be Scientists Suggest, More Closely Allied To Cookery Than Any Other Human Activity. Like Cooking, It Rests On A Degree Of Organisation And On Adequate Resources. But Just As No Two Chefs Run Their Kitchens The Same Way, So No Two Managements Are The Same.

Managers Are To Information As Alcoholics Are To Booze. They Consume Enormous Amounts, Constantly Crave More, But Have Great Difficulty In Digesting Their Existing Intake.

No Executive Devotes Effort To Proving Himself Wrong.