It Has Always Stood For F***ing Great

Everything Has To Be Done For A Reason, And Everything Has To Be Done To Make Sense In Terms Of Running A Proper Business Today, And It's Not Just About The Food.

One Thing I Can't Afford To Get Sucked Up In Is The Trend Formation Of Restaurants Here. I've Invested Heavily. We Have A Ten-year Lease. More Importantly, The Style, The Feel And The Décor Of The Dining Room Is Vibrant.

That's The Problem. Anyone Can Go And Buy A Restaurant. I Want To Be At That F - Ing Dinner Party Where They Say, "hey, Bill, Your Food's Great. You Should Buy Yourself A Restaurant." That's Not Right. Taking It Less Personally.

In Order To Create A Little Bit Of Confidence, Start Cooking With Pasta. Pasta Is Phenomenal. Once You've Cooked Pasta Properly For The First Time It Becomes Second Nature.

The Essence Of Reality Tv Is All About Drama. So, I Think Bringing Pressure Is Healthy Whether It's A Professional Chef Or A Domestic Chef. Because The Only Way Ever To Really Identify The True Purpose Of How Good They Are Is Submerging Them Under Pressure. So I Say It's No Different Than A Live Football Game Because It's About The Intensity.