People Watch What You Do More Than

No One Ever Gets Talker's Block. No One Wakes Up In The Morning, Discovers He Has Nothing To Say, And Sits Quietly, For Days Or Weeks, Until The Muse Hits, Until The Moment Is Right, Until All The Craziness In His Life Has Died Down.

And In A World Where We Have Too Many Choices And Too Little Time, The Obvious Thing To Do Is Just Ignore Stuff. And My Parable Here Is, You're Driving Down The Road And You See A Cow, And You Keep Driving 'cause You've Seen Cows Before. Cows Are Invisible. Cows Are Boring. Who's Going To Stop And Pull Over And Say, Oh, Look, A Cow? Nobody.

Average Feels Safe But It's Not. It's Invisible.

If You Don't Like Your Definition Of 'good Enough', Then Feel Free To Change That, But The Goal Before Shipping Is Merely That. Not Perfect.

Little Changes Cost You. Big Changes Benefit You By Changing The Game, But Only If You Go First.